The Big Business Way
The American businessman was at the pier of a small, coastal Mexican
village when a small boat with just one fisherman docked. Inside the
small boat were several, large yellowfin tuna.
The American complimented the Mexican on the quality of his fish and
asked how long it took to catch them. The Mexican told him it only took
a little while.
The American then asked why he didn't stay out longer and catch more
fish. The Mexican said he had enough to support his family's immediate
needs. The American then asked him what he did with the rest of his
The Mexican fisherman said, "I sleep late, fish a little, play with my
children, take siesta with my wife Maria, stroll into the village each
evening where I sip wine and play guitar with my amigos. I have a full
and busy life, senor."
The American scoffed, "I am a Harvard MBA and can help you. You
should spend more time fishing and with the proceeds buy a bigger boat.
With the proceeds from the bigger boat you could buy several boats.
Eventually you would have a fleet of fishing boats! Instead of selling
your catch to a middleman, you would sell directly to the processor,
eventually opening your own cannery. You would control the product,
processing, and distribution. You would need to leave this small coastal
fishing village and move to Mexico City, then LA, and eventually NYC,
where you will run your expanding enterprise."
The Mexican fisherman asked, "But senor, how long will this all take?"
The American replied, "15-20 years."
"But what then, senor?" asked the Mexican.
"The American laughed and continued, "That's the best part. When the
time is right you would announce an IPO and sell your company stock to
the public and become very rich. You would make millions!"
"Millions, senor? Then what?" asked the Mexican.
The American said, "Then you would retire and move to a small coastal
fishing village where you would sleep late, fish a little, play with your kids,
take siestas with your wife, stroll to the village in the evenings where you
could sip wine and play your guitar with your amigos... "